{"id":455424,"date":"2025-06-16T07:00:00","date_gmt":"2025-06-16T05:00:00","guid":{"rendered":"https:\/\/raramuri.co\/?p=455424"},"modified":"2025-06-13T10:07:30","modified_gmt":"2025-06-13T08:07:30","slug":"celebrating-9-years-of-raramuri-with-heart-action","status":"publish","type":"post","link":"https:\/\/raramuri.co\/en\/celebrating-9-years-of-raramuri-with-heart-action\/","title":{"rendered":"Celebrating 9 Years of Rar\u00e1muri\u2014with Heart &amp; Action"},"content":{"rendered":"\n<p>Nine years ago, we packed a backpack, hit the road through Latin America, and came home with more than just memories. We came home with inspiration \u2014 drawn from the incredible strength, grace, and resilience of the <strong>Rar\u00e1muri people<\/strong> in Mexico.<\/p>\n\n\n\n<p>What began as a personal journey quickly became a mission:<\/p>\n\n\n\n<p><strong>To create footwear that\u2019s not only beautiful, but also meaningful.<\/strong><\/p>\n\n\n\n<p>We didn\u2019t have a massive budget or a big team. Just one sandal design, a strong sense of purpose, and a dream: to make slow, conscious fashion accessible \u2014 and to use business as a force for good.<\/p>\n\n\n\n<p>Today we celebrate <strong>nine years of walking together<\/strong>. To honour this milestone, we\u2019re offering <strong><a href=\"https:\/\/raramuri.co\/en\/shop\/\">20% OFF sitewide<\/a><\/strong> <em>(valid until June 22, 2025)<\/em>. Your steps in Rar\u00e1muri sandals help walk a bigger journey\u2014one of connection, empowerment, and real, measurable impact.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-768x1024.jpg\" alt=\"\" class=\"wp-image-455427\" srcset=\"https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-768x1024.jpg 768w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-300x400.jpg 300w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-225x300.jpg 225w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-600x800.jpg 600w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-1152x1536.jpg 1152w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1-9x12.jpg 9w, https:\/\/raramuri.co\/wp-content\/uploads\/d748e579-e39e-4e51-943e-0698c83a8aad-1.jpg 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">One Pair, Infinite Paths<\/h3>\n\n\n\n<p>Since 2016, Rar\u00e1muri has been guided by a simple idea:<\/p>\n\n\n\n<p><strong>Your shoes should take you places \u2014 without harming the planet or the people on it.<\/strong><\/p>\n\n\n\n<p>Our sandals are made for movement, for stories, for lives fully lived. We use <strong>sustainable materials<\/strong> like jute, cork, cactus leather, and upcycled fabrics. We partner with <strong>ethical workshops in Spain and Mexico<\/strong>, ensuring that every step in our supply chain is built on dignity and fairness.<\/p>\n\n\n\n<p>And because we believe in freedom of expression, we created our signature <strong><a href=\"https:\/\/raramuri.co\/en\/product-category\/ribbons\/\">ribbon system<\/a><\/strong> \u2014 allowing you to style your sandals endlessly, uniquely, and exactly how you want.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Giving Back: Walking With Purpose<\/h3>\n\n\n\n<p>Our name isn\u2019t just a tribute \u2014 it\u2019s a responsibility. Inspired by the Rar\u00e1muri tribe, known for their legendary endurance and deep harmony with nature, we committed to making an impact beyond fashion.<\/p>\n\n\n\n<p>Together with the <strong><a href=\"https:\/\/raramuri.co\/en\/get-to-know-our-charity\/\">Fundaci\u00f3n Tarahumara Jos\u00e9 A. Llaguno<\/a><\/strong>, here\u2019s <a href=\"https:\/\/raramuri.co\/en\/our-charity\/\">what we&#8217;ve accomplished<\/a> <em>thanks to your support<\/em>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud83c\udf31 <strong>21 water dams built<\/strong>, collecting nearly 20 million liters for families in the Sierra Tarahumara<\/li>\n\n\n\n<li>\ud83c\udf93 <strong>112 indigenous students supported<\/strong> through higher education scholarships<\/li>\n\n\n\n<li>\ud83e\udd63 Monthly nutrition programs for <strong>6,000+ children<\/strong><\/li>\n\n\n\n<li>\ud83c\udf33 Over <strong>3,500 trees planted<\/strong>, restoring 44,000 m\u00b2 of forest and offsetting 746 tonnes of CO\u2082<\/li>\n\n\n\n<li>\ud83d\udc9b Free sandals donated during our 5-year anniversary to our namesake community<\/li>\n<\/ul>\n\n\n\n<p>Every <a href=\"https:\/\/raramuri.co\/en\/product-category\/sandals\/\">sandal<\/a> you purchase helps support clean water, education, and opportunity in places that need it most. That\u2019s the kind of impact that lasts much longer than a trend.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-768x1024.jpg\" alt=\"\" class=\"wp-image-455428\" srcset=\"https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-768x1024.jpg 768w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-scaled-300x400.jpg 300w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-225x300.jpg 225w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-scaled-600x800.jpg 600w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-1152x1536.jpg 1152w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-1536x2048.jpg 1536w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-9x12.jpg 9w, https:\/\/raramuri.co\/wp-content\/uploads\/IMG_20220126_170902-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">9 Years, One Big Thank You<\/h3>\n\n\n\n<p>This birthday celebration is as much yours as it is ours. Your love for our sandals has enabled:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Long-term education<\/strong>, nutrition, and water programs<\/li>\n\n\n\n<li><strong>University scholarships<\/strong> that enable local change-makers<\/li>\n\n\n\n<li><strong>Saplings planted, forests reborn<\/strong>, and carbon reduced<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-1024x683.jpg\" alt=\"\" class=\"wp-image-455431\" srcset=\"https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-1024x683.jpg 1024w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-300x200.jpg 300w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-600x400.jpg 600w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-768x512.jpg 768w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-1536x1024.jpg 1536w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1-18x12.jpg 18w, https:\/\/raramuri.co\/wp-content\/uploads\/school-guatemala-1.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>To say thanks, here\u2019s:<\/p>\n\n\n\n<p>\u2705 <strong><a href=\"https:\/\/raramuri.co\/en\/shop\/\">20% OFF sitewide<\/a><\/strong><\/p>\n\n\n\n<p>\ud83d\uddd3\ufe0f Valid until June 22, 2025<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What\u2019s Next?<\/h3>\n\n\n\n<p>As we step into our 10th year, we\u2019re holding on to the heart of what makes <a href=\"https:\/\/raramuri.co\/en\/shop\/\">Rar\u00e1muri<\/a> different:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mindful design<\/li>\n\n\n\n<li>Purpose-driven impact<\/li>\n\n\n\n<li>A community that chooses progress over perfection<\/li>\n<\/ul>\n\n\n\n<p>We&#8217;re already working on new collections, new materials, and new ways to deepen our commitment to the planet and the people we serve. And we can&#8217;t wait to bring you along for the journey.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Thank You for Walking With Us \ud83d\udc9b<\/h2>\n\n\n\n<p>From a solo trip through Latin America to a global community of changemakers, <strong>Rar\u00e1muri is what it is because of you<\/strong>. Your belief, your support, and your values make this more than a brand \u2014 they make it a movement.<\/p>\n\n\n\n<p>So here\u2019s to you.<\/p>\n\n\n\n<p>Here\u2019s to 9 incredible years.<\/p>\n\n\n\n<p>And here\u2019s to the road ahead \u2014 wherever it takes us.<\/p>\n\n\n\n<p>With love and gratitude,<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/raramuri.co\/en\">The Rar\u00e1muri Team<\/a><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>\ud83c\udf82 Don\u2019t forget:<\/strong> To check out our shop to enjoy <a href=\"https:\/\/raramuri.co\/en\/shop\/\">20% OFF sitewide<\/a> while the celebration lasts!<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nine years ago, we packed a backpack, hit the road through Latin America, and came home with more than just memories. We came home with inspiration \u2014 drawn from the incredible strength, grace, and resilience of the Rar\u00e1muri people in Mexico. What began as a personal journey quickly became a mission: To create footwear that\u2019s [&hellip;]<\/p>\n","protected":false},"author":8880,"featured_media":455425,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-455424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/posts\/455424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/users\/8880"}],"replies":[{"embeddable":true,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/comments?post=455424"}],"version-history":[{"count":4,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/posts\/455424\/revisions"}],"predecessor-version":[{"id":455433,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/posts\/455424\/revisions\/455433"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/media\/455425"}],"wp:attachment":[{"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/media?parent=455424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/categories?post=455424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/raramuri.co\/en\/wp-json\/wp\/v2\/tags?post=455424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}